Appends

Discount-Lists will append your existing customer or prospecting database with demographic and behavior keys enabling market research, analysis and further targeting of future direct marketing campaigns.

Discount-Lists will overlay the database you provide with its own comprehensive consumer and business database to deliver complete demographic and behavior information on a net name basis.


Discount-Lists will append your existing customer or prospecting database with updated phone and address information to increase contact and deliverability of future direct marketing campaigns.

Discount-Lists completes phone and address database appends utilizing two separate databases to ensure a maximum amount of matches and complete accuracy of the processing.

Our enhanced matching services break down records in a way that yield more matches then traditional methods sold on a net name basis.

Delivery Validation and NCOA (National Change of Address)

Before using an aged customer or prospecting database Discount-Lists recommends you complete some basic hygiene to increase deliverability and avoid costly returned mail.

Discount-Lists' delivery point validation utilizes the United States Postal Service Delivery Point Validation database to verify existence of addresses allowing clients to avoid costly direct mail to undeliverable records. The process verifies everything down to the apartment or suite of the address.

The NCOA (National Change of Address) is a database compiled by the USPS consisting of move information filed by US residents.

The database consists of both the old address and the new address.

When a match to the NCOA is made the new address is returned ensuring that the postal customer will be reached at the updated address.

The NCOA database is updated weekly and each change of address record remains in the USPS NCOA database for six months after the date of the move.

Merge Purge

Customers can provide Discount-Lists with names of current house and customer files and have lists purged of duplicate records based on names, addresses and phone numbers.

When purchasing a new database from Discount-Lists many customers merge existing records with their house database and purge duplicates to ensure that marketing dollars are not wasted on records and direct response marketing to duplicate records.

TMone advisors will advise and manage the merge purge process, and the databases can be purchased on a net name basis.